Amazon Advertising Service

As the world’s largest book retailer, Amazon remains a key place for authors to sell their books. It has recently launched Amazon Advertising, which allows authors to create adverts on its website targeted to its millions of customers who find, discover and buy at Amazon.

Adverts can be targeted with chosen keywords or by linking to similar books with full reporting. Charging only happens when results are achieved with a pre-set daily spend limit. The team have been working with Amazon Advertising with a good record of success and have built up knowledge of what works for book campaigns.

As selling our authors’ books is at the core of NGP’s business, we have decided to become the first self-publishing company to offer an Amazon Advertising Service!

For a cost of £199, authors will receive:

• Book set-up on Amazon Advertising
• Multiple type campaigns set up for the book 
• Keywords researched and chosen for the campaigns
• Similar titles researched and chosen for campaigns
• Weekly checking and optimising of campaigns through adjusting bids, keywords and similar titles based on daily results
• Full report provided at the end of the month detailing impressions, clicks and book sales

We recommend authors spending £199 for an initial month. Should they wish to renew for the following months, even increasing their spend where they are finding success, the team can arrange this with them. Note: authors will also need an ebook format available with NGP in order to qualify for the promotion.

For more information or to book the service, email info@newgeneration-publishing.com or call 01234 711 956.

Use the world’s largest book marketplace to find, attract and engage customers – and sell lots of books!